RIM places its future on super hero cartoons 2011 is a year Research in Motion (RIM) would like to forget. It was the year of their failed Playbook launch with mediocre sales, RIM’s enterprise server crashed twice leaving BlackBerry users out of touch with the world and causing havoc to businesses
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The Buzz About Using Pinterest 2012 has brought about a new buzz of how Pinterest can be used for marketing a business. Pinterest is an online pinboard that can be used to organize and share things you and the friends of your community love. Pinterest’s users are 54%
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My French Fry and Launching My Business When you start any new business there are forces that can pull you in many directions. The pull to start things right away: business cards, website, Twitter name or company logo design. But it is the stuff that you have to
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How Big is Your Vision Statement and BHAG? Author Jim Collins coined Big Hair Audacious Goal or BHAG (bee-hag) to indicate a meaningful, organizational changing goal that gives direction and strategic advantage for years to come. We all know that goals are vital for everyone, but is
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Website Content Strategy Checklist Here are a few things to consider when developing a website content strategy for your business to help convert lookers into buyers: Define your Goals: What exactly do you want to achieve with your website’s content: members, sales, or just pure information to
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Perfect Customer Marketing Tactics Having the right mix of ingredients is the key to marketing to your perfect customer. So how do you go about marketing to your perfect customer? In order to market to your perfect customers, you have to get to know them. In order
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Resources to help measure your business worth when buying or investing into a business Business Development Bank of Canada What’s Your Business Worth Business Development Canada (BDC) uses four methods to determining the value of a business: Asset-based approach Business comparison Company’s past earnings Doing it yourself BDC suggests
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Are You a Will be Dragon’s in the Dragon’s Den? Reality TV shows such as The Dragon’s Den and Shark Tank let aspiring entrepreneurs (aka will be dragons) pitch their business to a panel of business moguls. These will be dragons are seeking venture capital and mentors
Read more →The classic thought to grow a business is through business connections. It is not what you know, it is who you know. If you make a few powerful friends and nurture these connections your business will prosper. Having larger number of acquaintances—who might be called “not-so-close friends too
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In developing a content strategy for your business’s website that drives traffic here are a few things to consider: Define your Goals: What exactly to do you want to achieve with your website’s content: members, sales, or just pure information to the members of you community. If
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